Friday, February 26, 2010

or am I just that shallow???

A few weeks back, REI had a sweet clearance sale, and I just so happened to have a little bit of Christmas money that I'd not yet squandered. I've never really had a clothing budget. I buy new clothes as inexpensively as possible when the old clothes are so worn out that they don't do the job anymore.

Anyway, I bought two articles of North Face clothing because they were SEVERELY discounted. I've always liked North Face clothing, but simply can't justify dedicating that much of my budget to clothes when it could be so much more enjoyably spent on big cheeseburgers, fries and chocolate malt shakes. Fat Mo's anybody?!?

That being said, I absolutely LOVE my North Face fleece jacket. I'd wear it all the time if I could. If handymanning weren't such a dirty job, I'd wear it to work. It's wicked soft. It's considerably warm. It actually fits me! I have a terrible time buying clothing because I'm slim, and I have long appendages. If I buy a "large" shirt, the sleeves aren't long enough. If I buy an "extra large," the sleeves are good, but the body fits me like a rain poncho. This jacket fits me amazingly.

I have a confession to make. I'm an incredible sucker for a good logo. In high school, I was like an Adidas poster child. I still think the original Adidas logo is amazing. I like the font of the letters and the little "flower" (i guess you'd call it) insignia. I always wore Adidas in high school.

The North Face logo speaks to me as well. I just like the simplicity of it. The question I often wonder is: am I attracted to this because it's the "in" thing? My buddy Hunter, who works at REI, was telling me about people who go into REI to buy things because of the logos. They come into the store on Saturday mornings when the people for whom REI originally came into being are actually out doing things outdoors. It's the same people who buy Hummers to drive around the city. So much capacity put to so little use.

I'd just finished a seven+ mile trail run before I bought my North Face jacket, so why do I still feel like a fraud having one? Maybe the same reason I have trouble calling myself a runner even though I'm clocking 30+ miles a week.

Did I just buy the jacket for the logo? Do I just believe it's better because it says North Face on it? Do I feel just a little more legitimate wearing it? Eh, I dunno. I do know this though: I LOVE this jacket and I enjoy wearing it. Perhaps those other questions don't really matter so much.

Happy Weekend, Friends!

1 comment:

  1. i only purchase adidas with the flower label instead of the equipment label because that's what you always did and i thought you were the sheeeeeeiiit. still do obviously. ;)